In 2016, over 200 of Amway Corporations' highest achieving independent business owners, known as the Founders Council, gathered in London, England for an annual incentive trip.
AUXILIARY Advertising & Design partnered with Amway to conceptualize and create 35 tactics for this premier event. With a concept centered around the whimsical spirit of London, we created event materials to enhance the guest experience throughout each touchpoint.
CLIENT: Amway Corporation
AGENCY: AUXILIARY Advertising & Design
AGENCY PM: Katie Nguyen Huber